Yesterday Google stepped up their efforts to combat ‘black-hat’ or spammy link building practises, releasing their highly anticipated Penguin 2.0 algorithm update. Google’s Head of Webspam, Matt Cutts confirmed the rollout on his blog; "We started rolling out the next generation of the Penguin webspam algorithm this ...

Speculations are flying around town that the new generation of Penguin update, aka Penguin 2.0, is on its way and getting ready to attack and haunt spammy link builders. If you haven't looked at your backlink profile for your website or blog for more ...

When I was at SMX Elite recently, I was fortunate enough to attend a session being run by a member of the Google Webspam Team. He dealt specifically in reconsideration requests and reviewing link profiles for unnatural or spammy links. There has been a lot ...

PREVIOUS: Part 8 - Effective Web Tools With all the ongoing SEO being conducted to your own, or a clients website, you need to establish an understanding of what changes haven been occurring. This may include increases/decreases in rankings, increased traffic to the website, ultimately resulting in ...

Hyper Text Markup Language is the basis for every web page on the internet. Regardless of what technologies are used to generate the page (php,asp,jsp, etc) the end result presented to the user is a HTML page. Basic HTML Understanding the basic structure of a web ...