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Stay up to date on global digital marketing trends and our expert advice for SMEs.

Do I Really Need a New Website?

Do I Really Need a New Website?

Jonathon Bullock 13 Jul, 2018

Investing in a new website is a daunting decision for any business owner. It takes precious time and can be a sizeable investment. But there’s...

Evaluating Your Facebook Marketing Agency

Evaluating Your Facebook Marketing Agency

Jonathon Bullock 11 Jul, 2018

Once you’ve worked with your Facebook marketing agency (FMA) for a while, it’s easy to lose perspective of whether they’re at the top of their...

How Much Website Content Do You Need?

How Much Website Content Do You Need?

Peter Bagi 11 Jul, 2018

When it comes to building an effective website for your business, you’re going to need quality code and content (the brick and mortar of the...

What to Ask When Choosing a Google AdWords Consultant

What to Ask When Choosing a Google AdWords Consultant

Jess Grant 11 Jul, 2018

Choosing the right Google AdWords consultant can make or break your business. It’s essential to find someone who not only has the technical knowledge to...

SEO Packages in Australia – What You Need to Know in 2018

SEO Packages in Australia – What You Need to Know in 2018

Peter Bagi 11 Jul, 2018

It’s no surprise that SEO strategies have changed with the evolution of search engines. But what do ideal SEO packages look like for your business in...

How an Infographic Designer Can Help Your Business

How an Infographic Designer Can Help Your Business

Jess Grant 10 Jul, 2018

Never underestimate the power of a good infographic designer. If you’re yet to include these digital artworks in your content marketing strategy, there’s never been...

Why is Google Rebranding AdWords?

Why is Google Rebranding AdWords?

Jess Grant 04 Jul, 2018

In an effort to streamline their plethora of ad products, Google has announced a major rebrand. Citing "consistent feedback" as the primary reason for the...

Getting Smarter: How To Write Ad Copy That Converts

Getting Smarter: How To Write Ad Copy That Converts

Guest Author 29 Jun, 2018

In this week's Getting Smarter session, Selina, our Senior Paid Media Manager, takes us through how to write ad copy that genuinely converts. In this...

Could Google & Facebook Ban the Online Sale of Animal Products?

Could Google & Facebook Ban the Online Sale of Animal Products?

Jess Grant 28 Jun, 2018

Were you hoping to rug up in a mohair coat this winter? You won’t find what you’re looking for at ASOS. The online fashion retailer...

How Long Should You Go With Long Tail Keywords?

How Long Should You Go With Long Tail Keywords?

Peter Bagi 22 Jun, 2018

When it comes to choosing keywords for SEO, one question hovers above: what will rank higher? Users may search a short, popular word or phrase,...

Match the Cringe-Worthy Facebook Post/Tweet to the Brand

Match the Cringe-Worthy Facebook Post/Tweet to the Brand

Natasha Rothnagel 21 Jun, 2018

Test your social media knowledge to see if you know which brands and companies made major errors by sending out these Facebook and Twitter posts....

Google’s New Algorithm Summarises Web Pages To Create Original Content

Google’s New Algorithm Summarises Web Pages To Create Original Content

Adrien Van Bruinessen 21 Jun, 2018

Google has released research of a new algorithm that takes existing web pages, cuts out the irrelevant content, and summarises the important information into an...

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