Facebook Might Be Using Menstrual Cycles To Inform Ad Targeting
Last week, the Wall Street Journal put a spotlight on Facebook’s collection and use of sensitive data. Their real-time connection to smartphone apps such as...
Australia Decides: Which Celebrity Couples Do We Love the Most?
With Valentine’s Day upon us, we decided to wade through the many red roses, overpriced chocolate boxes and grand romantic gestures to gift you...
How to Copy the URLs from a Lighthouse Report
In November last year, Google integrated their new Lighthouse platform into the usual PageSpeed Insights tool. While this was a great update, unlocking a greater range...
Writing Infographics: Tips for Copywriters
If you've spent any time writing infographics, you've probably experienced the pain of seeing a good idea turn into a bad design. This often happens...
Digital Strategy 101: Digital Channels Overview with Statistics
Operating without a defined strategy is bound to limit your digital marketing efforts. A digital strategy should adhere to the principles Integrated Marketing Communication (IMC),...
Content Marketing: Shifts, Trends & Results (Interactive Minds)
Yesterday, I had the privilege of talking to 200+ Brisbane marketers about content marketing at an Interactive Minds Brisbane event. I was the first speaker...
10 Fun Facts About Google
Most students are happy just to get a passing grade on their research projects. Larry Page and Sergey Brin founded an empire on theirs. When...
Do I Really Need a New Website?
Investing in a new website is a daunting decision for any business owner. It takes precious time and can be a sizeable investment. But there’s...
Evaluating Your Facebook Marketing Agency
Once you’ve worked with your Facebook marketing agency (FMA) for a while, it’s easy to lose perspective of whether they’re at the top of their...
How Much Website Content Do You Need?
When it comes to building an effective website for your business, you’re going to need quality code and content (the brick and mortar of the...
What to Ask When Choosing a Google AdWords Consultant
Choosing the right Google AdWords consultant can make or break your business. It’s essential to find someone who not only has the technical knowledge to...
SEO Packages in Australia – What You Need to Know in 2018
It’s no surprise that SEO strategies have changed with the evolution of search engines. But what do ideal SEO packages look like for your business in...
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