It’s remarkable to believe this John Wanamaker phrase dates back to over a century ago – especially when you consider that it’s only been in...
Choosing the right Google AdWords consultant can make or break your business. It’s essential to find someone who not only has the technical knowledge to...
In an effort to streamline their plethora of ad products, Google has announced a major rebrand. Citing "consistent feedback" as the primary reason for the...
In the realm of endless search queries, keywords are vital in connecting you with relevant users. This week’s Getting Smarter video features our Senior Paid...
So you’re trying to get a handle on all things PPC? Let’s take it back to the basics of AdWords and get to know quality score...
Bidding on ad space in Google can be a tricky business. Regardless of how much money you’re willing to spend, understanding the ad auction is...
Our latest Getting Smarter looks at Google AdWords spend and addresses the common question: How much should I spend on Google AdWords? In this session,...
Google recently updated Chrome to automatically block ads that fail to meet particular quality standards. The ad-filtering system is designed to discourage the use of...
Looking for some ideas to make your AdWords ad copy really stand out? Here are some useful tips for improving your ads to: Increase click-through...
If you’re looking to improve your paid search performance without too much effort (and no extra cost), you should try Google’s Ad Extensions. This type of ad format...
It's been a big year already for paid search. With more Bing and AdWords news than you can poke a stick at, it's easy to...
So, you’ve landed yourself an internship and your foot is officially in the door. Congratulations! Follow our advice to get the most out of your internship and...