Human Behaviour With News Connect – Iva Vidosic

Human Behaviour With News Connect – Iva Vidosic

Jonathon Bullock Jonathon Bullock
Digital Marketing
July 24,2019

Human Behaviour With News Connect – Iva Vidosic

When you capture an audience of over 10 million Australians every month, you’re bound to be holding some valuable consumer data. And when that data is spread across news, lifestyle, shopping, entertainment, real estate and plenty of other touchpoints, you can create some truly detailed audience profiles.

Iva used her time at our second Decoded @ iProspect event to explain how News Connect can offer marketers unprecedented audience targeting and help show the real in-store impacts of digital marketing.

 

Keen for more Decoded @ iProspect insights?

View all the presentations from our last Decoded @ iProspect event on the Search Factory blog.

Also, keep an eye on Search Factory’s Facebook and LinkedIn so you know when our next event is on its way.

 

Digital Marketing
July 24,2019
Jonathon Bullock

Author: Jonathon Bullock

Jonathon works as Senior Content Executive with Search Factory | iProspect by day, then as a Tutor in QUT's Business School by night. He has worked across a wide range of clients and industries, including both B2B and B2C businesses and strategies.

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