Politix
Politix
SEO SEO
83% Increase in online transactions
54% Increase in online revenue

THE CLIENT

Politix is a men’s fashion clothing retailer, specialising in tailored suits and premium fashion. In addition to their online store, they also have several bricks and motor locations throughout Australia.

THE OBJECTIVES

Prior to engagement, Politix had goals set out, including:

  • Drive more revenue through the website
  • Save money on the ongoing costs associated with paid search

We aimed to meet these objectives by focusing on technical onsite SEO.

THE STRATEGY

We created a comprehensive strategy. Elements included:

  • Thorough website audit
  • Content recommendations
  • Adjustments to site and page structure
  • Content marketing to build brand presence online.

By completing each of these tasks, we achieved some impressive results for this menswear retailer.

 

THE RESULTS

After addressing factors that restricted the website from reaching its potential, Politix became much more visible online, leading to the following results:

  • 83% increase in online transactions through organic search
  • 54% increase in online revenue

The increase in transactions meant a boost in revenue from online sales. This, in turn, made for a significant return on Politix’s investment.

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