A Day In The Life Of A Paid Media Manager

5:00am

Wake up and go to the gym. HAHAHAHA not.

7:00am 

My alarm goes off (for the first time) and I wake up wondering why I don’t have one of those Kardashian-type jobs. All this wondering makes me tired and I fall back asleep.

7:30am 

My alarm goes off again and I’m running late. Really late. Damn, I guess there is no way I can go to the gym this morning (evil grin).

8:00am 

Leave the house (getting ready in 30 minutes must be a world record or something) and drive to work not listening to Justin Bieber ( ͡° ͜ʖ ͡°)

8:10am 

Stop at red lights and take a selfie.

8:11am 

Immediately delete selfie because I look like I literally died overnight and have been resurrected in the morning. What was I thinking?

8:30am 

Arrive at work. Time to check emails/calendar/project management software. Looks like another cray day ahead.

9am 

Need. Coffee. In. My. Body. Now. OMG I need coffee. Coffee is the fuel of life. If coffee didn’t exist I’d probably be reduced to nothing. Hey, you know what’s great? Coffee.

9:10am 

A piccolo has been consumed and colour begins to return to my face. Time to check how my clients did overnight and pace accounts accordingly.

10am 

Meeting with client to run through amazing results they achieved last month. Conversions up, CPA down – nailed it!

11am 

Just received a brief from a client on a campaign they’re about to run. Time to start planning which paid channels to utilise. I love strategising almost as much as I love optimising.

11:45am 

Ask around what everyone’s lunch plans are. I’m RAVENOUS and craving Thai!

1pm 

I’m full but there is still room for a brownie.

1:02pm 

There was no room for a brownie. I’m overeaten and I feel sick. #PrayForMilos

1:30pm 

Time to launch a new campaign. Better get started on building it out.

2:15pm

My caffeine levels are dangerously low. Time to flip for a coffee at the local coffee shop. It would just be easier if I had an IV drip to save me the walk.

2:30pm 

Finish off the build I started earlier and launch a campaign.

3:00pm 

OMG HOW IS IT 3PM ALREADY?!?!?!??!! Where has the day gone? PANIC!

3:05pm 

Optimisation across accounts. The magic happens here. I never thought I’d be in such a maths/stats orientated profession but I LOVE it.

4:00pm 

Client call to discuss upcoming paid media strategies for their campaign.

5:00pm 

Urgent sale updates which need to go up ASAP.

5:30pm 

Home time.

7:00pm 

Actual home time.

We know you loved this post – if you’re itching for more, check out A Day In The Life Of A Content Writer!