If you’ve wondered how you could stand out in the crowd amongst the many rows and pages of organic search results, here’s a great example! Darren Slatten of SEO Mofo has used an exceptionally creative meta description in order to stand out from the pack. Not only does it stand out in SERPs but has gained him plenty of exposure in the meantime from some of the most highly regards SEO blogs in the industry.
The creative meta description I’m talking about looks something like this:
As you can see, the word’s SEO appear in the description. It’s a great tactic that isn’t very widely used. Maybe something like this can be adopted to your own website, in order to make a statement and stand out from the crowd? It would be sure to increase your click-through-rates!