What You Missed Last Week in Digital
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Jess Grant Jess Grant
Social Media
August 8,2016

What You Missed Last Week in Digital

The Olympic Google Doodle

Google celebrated the start of the Rio Olympic Games by substituting its usual logo with animated fruit participating in sporting events. Launched on August 5, the doodle is tied to a free ‘Fruit Olympics’ game available in the Google app, while clicking on it leads to search results for “Olympics”. We’ve got to hand it to Google, it’s a simple way to get in on the biggest sporting event in the world. I mean, who can resist a pineapple playing tennis? In a post on the official Google Doodle blog (yes, that’s actually a thing), Google promised more to come, saying “Come back tomorrow and the next few weeks to keep up with the action from the 2016 Google Fruit Games!”

Fruit

 

Amazon Takes to the Skies

Amazon has announced that they will be launching their own cargo service in an effort to improve delivery times. The e-commerce powerhouse has leased 40 Boeing 767s, all of which have been adorned with the signature Amazon smile logo and the words “Prime Air.” Rumours of a cargo service first began circulating last year, prompted by obvious tensions between Amazon and the United Postal Service over late deliveries and lost goods. According to Dave Clark, Amazon’s senior vice president of global operations, having their very own cargo service will allow the company to “ensure great delivery speeds for our Prime members for years to come.” Sounds like a smart move to us.

plane

 

Facebook Tests News Feed Camera

You’ve probably heard the commotion regarding Instagram’s new video sharing option (Snapstagram, anyone?) but now Facebook is joining in as well. It’s no secret that Facebook has been focusing on video lately, but they upped the ante last week by testing out an automatic news feed camera. The feature went live in select locations across Canada and Brazil on Friday, with many people noticing that it looked remarkably like Snapchat. Rather than relying on other social networking sites such Instagram for content creation, the purpose of this camera feature would be to take out the middle man, allowing users to share videos and photos directly from Facebook more easily than ever. And of course, the video function has filters, including one with a Rio Olympics theme. Facebook are yet to confirm whether the news feed camera will be rolled out on a global scale in the future.

Be sure to visit our blog every Monday to keep with the latest in digital news. Until next time.

Social Media
August 8,2016
Jess Grant

Author: Jess Grant

Jess is a Senior Content Executive at Search Factory | iProspect. Her hobbies include eating more than the recommended daily intake of Caramello Koalas, trying to avoid embarrassing typos and spilling coffee on her keyboard.

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